Top-7-reasons

Top 7 Reasons Your Business Needs Video

Why video should be part of your business marketing

Business video production is becoming one of the clearest ways to get seen, understood, and trusted online.

Your audience is already watching.

Trends indicate that by 2027, over 80% of online traffic will be video-based. That means video is no longer just a nice extra — it is becoming one of the most important ways people discover, understand, and trust businesses online.

Why video is becoming the future of digital marketing:

  1. Higher retention — Studies show people can retain up to 90% of a message through video, compared to around 10% through text.
  2. Faster understanding — Complex products, services, and ideas can often be explained in just 2–3 minutes using visuals, voice, and motion.
  3. Mobile-friendly — Over 80% of internet users watch videos on mobile, making video ideal for the way people browse today.
  4. Improved visibility — Websites with embedded video are estimated to gain around 53% more visibility in Google search results.
  5. Stronger conversions — Video on landing pages, social media, and video-on-demand platforms can influence buying decisions, with conversions rising by nearly 80% when clear video messaging is used.
  6. More trust and credibility — People feel more confident engaging with brands that show real people, authentic case studies, and clear explainers.
  7. Better advertising performance — Video ads on platforms like Facebook, Google, and video-on-demand channels can deliver stronger engagement and more efficient cost-per-click than static image ads.

High-quality video used to be expensive. Today, it’s more affordable, more effective, and more important than ever.

We create stunning, professional video content for websites, social media, landing pages, email campaigns, and paid advertising across digital and on-demand platforms.

If your business has something worth saying, make it worth watching.

video production auckland
Transbuild Homes
Aurora Resene Coatings
Agvance Customiser
Pilot Films
54 Milton Rd, Tauranga, 3110, Bay of Plenty
Phone: 021 605 103